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<h2>How to write text that actually sells?</h2>Ever make this face after reading something?Imagine that was your ideal prospect, do you think they’d buy from you?No way!Now, why would they make this face?Because what they just read is BOOOORING.There’s been a rise in cases of people writing things that’s as entertaining as watching a snail move.And it's all because of:The Waffling PandemicThe most powerful tool for writing content that sells:Your brain.Sad reality is, many local business owners are replacing it.ChatGPT, A.I., and robots are taking over.And you know what the worst part is?Most don’t realize how horrible bots are at writing.Just take a look at this drivel:I asked ChatGPT’s latest model to write me an article.&nbsp;It gave me a perfect example of waffling—the most boring thing in the world.Good news for you:By the end of this article, you’ll be able to recognize it so you can gobble it up before it gets to the reader.How To Search and Destroy Waffling For Profit Like A ‘For-Profit Terminator’Let’s have a look at some sentences from ChatGPT:“With billions of users active on these platforms, local businesses have a unique opportunity to connect with their community.”And especially that last one:“By honing in on your ideal customer profile, you can create relevant and engaging ads.”Both of these do a great job at……you guessed it, WAFFLING.It sounds like we’re trying to write a PHD dissertation. And even then I wouldn’t find as much waffling.The easiest way to make your readers glue their eyes to your writing is by:Cutting Through The Clutter With Active LanguageAvoid putting your ideal customer through a maze to understand you. You’re wasting not only your time, but theirs as well.Every sentence you write should be clear and direct.Like this:“Billions of people use these platforms. Which means our perfect customer spends time on Meta."And this:“Target the right audience and you’ll get much more results from your ads.”Compare them to the first two gibberish from ChatGPT.See how the latter sentences are much more concise?We’ve gone from banging our foreheads to:Declaring Independence From WafflingPassive language is the easiest way to scare off your ideal prospects.Write like you’re breaking down doors, kicking down fences, storming the barricades.Declare war on waffling, take charge in your language and see your results soar.Talk soon,Aleksa&nbsp;P.S. We help businesses get more clients through advertising and organizing marketing.If that’s something of interest to you, just click the link below to book a call with me and we can talk about it.<a title="Book a Call Here." href="https://calendly.com/aleksadigitalmarketing/call?month=2024-10" target="_blank" rel="noopener" data-mce-href="https://calendly.com/aleksadigitalmarketing/call?month=2024-10">Book a Call Here.</a>

How to write text that actually sells?

<h2>3 Tips To Improve Your Marketing As a Local Business Owner&nbsp;</h2>1. Create a Loyalty ProgramLoyalty programs incentivize customers to make repeat purchases. As a result, they can drive more sales and increase customer lifetime value (the total profit throughout a customer relationship).Here's how they work:Customers receive points for buying from your small business.They then redeem points for discounts or free add-ons, encouraging them to make more purchases.When customers want to accumulate more points or redeem them, they'll be more likely to buy from your business instead of going to a competitor.2. Automate Where PossibleAutomation can save small business owners substantial time.Automating simple tasks frees up time to develop more ambitious business marketing strategies.Where should you start? It depends on the marketing channels you use and the time you spend.Here are some ways Semrush helps you automate:- Schedule social media posts to publish automatically with Social Poster - Respond to local business reviews automatically as soon as they're posted with Review Management - Generate marketing reports automatically with My Reports to free up more time to analyze them3.&nbsp;Incentivize reviewsReviews are a great way to attract customers and boost sales, especially for local store marketing campaigns.To incentivize reviews, you can offer discounts or loyalty points for every positive review your customers leave. Furthermore, you can give away samples of your products or services when customers post reviews. Alternatively, you could ask customers to write about their experience with your store and enter them in a drawing for a prize.Talk soon,Aleksa&nbsp;P.S. We help businesses get more clients through advertising and organizing marketing.If that’s something of interest to you, just click the link below to book a call with me and we can talk about it.<a title="Book a Call Here." href="https://calendly.com/aleksadigitalmarketing/call?month=2024-10" target="_blank" rel="noopener" data-mce-href="https://calendly.com/aleksadigitalmarketing/call?month=2024-10">Book a Call Here.</a>

3 Tips To Improve Your Marketing As a Local Business Owner 

<h2>3 Tips To Make a VSL That SELLS</h2>VSL is one of the easiest ways to improve your overall marketing.You can use it on websites, social media apps, and pretty much anywhere.&nbsp;Let’s go over 3 quick tips on how to make the VSL that sells.&nbsp;1. Make a phenomenal first line.If you don’t keep their attention in the first 5 seconds, nothing matters.Put 50% of your time into making this as best as you can.&nbsp;2. Make it short, concise, and clear.No waffling and no useless words.Talk about them and in the end, show them why you/your product/your service is the right solution.3. Record a normal video.&nbsp;Nearly no one does this.Eye-level with the camera, good background and so many details that matter but rarely who pays attention to it.&nbsp;You have many tips in my articles about it so feel free to read it.&nbsp;Talk soon,Aleksa&nbsp;P.S. We help businesses get more clients through advertising and organizing marketing.If that’s something of interest to you, just click the link below to book a call with me and we can talk about it.<a title="Book a Call Here." href="https://calendly.com/aleksadigitalmarketing/call?month=2024-09" target="_blank" rel="noopener" data-mce-href="https://calendly.com/aleksadigitalmarketing/call?month=2024-09">Book a Call Here.</a>

3 Tips To Make a VSL That SELLS

<h2>Why should you stop making ads like an alien? (And what to do instead)&nbsp;</h2>Most of the ads people make aren’t really the best(to be generous).&nbsp;They have emotions, and empathy and still manage to make bad ads.Imagine what an alien without emotions would make.Spoiler, not really good ad.Why are you then trying to be an alien yourself?Why being trying to be an alien isn’t the best option for you and your businessWell, to be frank with you, probably the number one reason is because the USA would probably experiment on you.Aside from that, your ads won’t work.Your ads not working means you lose time and money, which means your business is going bankrupts.&nbsp;How to make an ad like a human being instead of an alienBeing human is knowing what other people feel, want, and all that good stuff which we definitely won’t go through now.In terms of marketing, it literally means a few things:- Don’t put your logo first- Don’t talk about you as soon as you can(if I see someone writing “At ‘company’s name, we…” I will personally come and nuke your home)- Talk about their problems- Talk about their needs- Don’t use alien languageNot using alien languageI won’t focus on the first 4 things because they’re easy to understand, but I want to quickly elaborate on this point.Using alien language means speaking in a way nobody really speaks even though everyone understands.&nbsp;Let me give an example:“Business owners, are you looking for more clients?”&nbsp;“You’re looking for opportunity through various avenues, right?”&nbsp;The first one sounds like something you would hear from a friend, a colleague, a business partner, or any human being who is remotely normal.The other one is grammatically correct, is an “intelligent”(sounds a bit, but still not) sentence, and all of that stuff, BUT…It’s weird.&nbsp;It’s outwardly.&nbsp;It’s not THEIR language.&nbsp;It’s an alien language.&nbsp;Your marketing will improve 10 times just by changing your language from alien to a regular, personal one.&nbsp;Start doing this immediately, and your wallet will be really thankful.&nbsp;Talk soon,Aleksa&nbsp;P.S. We help businesses get more clients through advertising and organizing marketing.If that’s something of interest to you, just click the link below to book a call with me and we can talk about it.

Why should you stop making ads like an alien? (And what to do instead) 

<h2>3 Tips To Improve Your Google Ads Part 5</h2>1. Monitor what people type when they convertIn addition to tracking your own keyword performance, you should also look at your performance from the other direction.Check to see what people type when they end up landing on your page and converting.You will likely find some new terms, particularly for your broad match keywords, that people use when encountering one of your ads, clicking.And, engaging with your site.These new keywords can be added to your own ad group as high-performing terms.2. Remove any ads that do not perform as expectedRemember that you want to keep your ad groups as tightly controlled as possible.You do not want to have keywords taking up space and potentially draining your budget that does not perform as expected.Regularly check the performance of the different ads you have running and remove the ones that do not drive the results needed.Your click-through rate will likely be the most helpful metric here for determining the ads that need to be changed.But some will prefer to use their direct conversion rate.3. Use Google Ads to build up where organic lacksFor many brands, it can be a challenge to earn the rankings needed to gain attention for high-pressure keywords.While you wait for certain organic efforts to really earn the rankings needed to draw attention, traffic, and clicks.Consider using running a PPC campaign from Google Ads.This will allow you to build the presence you need for these important search terms.You will also begin to gather data about how people respond to your landing page when they arrive at the ad.This will give you tips regarding modifications that can help improve engagement and boost your organic standings.Talk soon,Aleksa&nbsp;P.S. We help businesses get more clients through advertising and organizing marketing.If that’s something of interest to you, just click the link below to book a call with me and we can talk about it.<a title="Book a Call Here." href="https://calendly.com/aleksadigitalmarketing/call?month=2024-09" target="_blank" rel="noopener" data-mce-href="https://calendly.com/aleksadigitalmarketing/call?month=2024-09">Book a Call Here.</a>

3 Tips To Improve Your Google Ads Part 5

<h2>3 Tips To Improve Your Google Ads Part 4</h2>1. Optimize for negative keywordsNegative keywords are the words that you do not want your ad to appear for.For example, many people develop negative keyword lists that include terms like, “free” or “jobs”.These terms would indicate that the searcher likely wants to find a free version of the product or service you sell……or that the person wants to find jobs in your industry.Neither one of these situations will bring you, customers.By optimizing your ads for negative keywords,……you can help eliminate any potential searches that would waste your ad budget without bringing you the return you want to see.Making your lists more efficient so that they remain focused directly on the prospects most likely to engage with your brands……will ensure that your money goes to the best possible use.2. Remove any duplicate keywordsNot removing duplicate keywords is a common mistake.Brands assume that since they will just be competing against themselves, failing to remove them will not have an impact on their performance.It does leave people open to further errors, however.For example, if you reduce your bid on one of the keywords, neglecting the other versions.You might not realize that Google switched over to the other listing.Updating your lists to remove duplicates will also make tracking easier.You want your data as clear and easy to interpret as possible, as it will guide the rest of your campaign.The importance of strong data cannot be underestimated in Google Ads tips.3. Bid on competitors’ namesGoogle Ads allows you to bid on a competitor’s name.This empowers you to reach out and remind potential clients of competitors that you might have something worth examining before they make a purchase.These ads can be beneficial because you already know that these prospects have an interest in your industry.Instead, your priority lies in making them see why you should be given consideration over the other organizations.Keep in mind that rules do exist for brands who want to use this tactic.Google does not allow you to pretend to be your competitor in the ad. You also cannot use the competitor’s name in the actual text.Those who follow these rules, however, have a quick means of reaching out to competitor clients.Talk soon,Aleksa&nbsp;P.S. We help businesses get more clients through advertising and organizing marketing.If that’s something of interest to you, just click the link below to book a call with me and we can talk about it.<a title="Book a Call Here." href="https://calendly.com/aleksadigitalmarketing/call?month=2024-09" target="_blank" rel="noopener" data-mce-href="https://calendly.com/aleksadigitalmarketing/call?month=2024-09">Book a Call Here.</a>

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How to write text that actually sells?

3 Tips To Improve Your Marketing As a Local Business Owner

3 Tips To Make a VSL That SELLS

Why should you stop making ads like an alien? (And what t...

3 Tips To Improve Your Google Ads Part 5

3 Tips To Improve Your Google Ads Part 4