Why you shouldn’t inject your advertising with steroids!
Why you shouldn’t inject your advertising with steroids!
Steroids are usually bad(in most cases at least), and some people, unfortunately, use them in advertising.
I used to do it too, all of the time! Injected my ads and websites with it as much as I could.
MORE. MORE. MORE.
And it led only to more and more failure…
This same thing can happen to you, but you have an advantage - me telling you all of that stuff. So, if you don’t want to lose time and money, keep on reading.
A lot of people think that more means better.
They put as many images as they can on websites and pages, they put words and words on their ads, and they do alllllll kinds of stuff just to fill up everything.
That drives people AWAY from you.
There are 2 reasons for this.
1. - they don’t want to spend so much time on something that could have been said in one sentence.
2. - overpromsing. Nobody will click an ad that goes along the lines of “Get teeth from Haven” or something like that.
People know you’re exaggerating.
This leads not only to loss of money and time, but customers too. They will expect MUCH MORE from you because you’re promising something you can’t fulfill.
And…people don’t like broken promises.
You’ll lose their trust in no time.
And customers without trust…you know what happens to them.
Let me explain to you how to not let that happen.
You have to be honest and clear. Be precise. Tell them how long will it take and what it will look like.
Believe me, you don’t need to exaggerate. People want things, and if they see you’re offering that, they will be interested in you and your business.
They won’t be interested in “Haven’s Teeth” or “Better Roof than White House”.
Less is more.
Keep it simple, and concise, and use as less words as you can. You’ll be astonished by the results.
And if you want even better results and clients every day to grow your business, click the link below and book a call so we can see how can I help you.