Give people these 3 options and you’re going to sell them ANYTHING.
Give people these 3 options and you’re going to sell them ANYTHING.
I can not thank my mentor enough for teaching me this.
It took some time for me to learn how to use it in any business, but when I did, selling became a joke.
It’s a mini-skill you can use in pretty much anything in life, not only selling, and you’re able to learn something worth thousands of dollars just by reading this article until the end.
The main problem any business should fix is getting more sales.
Just by getting more sales and more money in, you’ll be ahead of 99% of your competitors.
You can take care of other stuff after you broke your record for sales that month.
For some alien reason, people don’t do this.
They want to do “branding”, make people aware of their brand, share their message, etc.
They probably saw somewhere that that’s important but in reality…
Nobody cares about it.
People don’t care about that stuff, and you don’t care.
You just want more sales and more money.
You wouldn’t charge if it were different.
That’s why you should immediately stop focusing on getting your Company famous, branding, and that sort of stuff, and simply start focusing on SELLING more.
Okay, so how can you exactly do that?
I’ll show you a strategy that you should apply on your website, in your emails, in your ads, and in everything you use.
It’s a 3-way option.
You present your audience with 3 options, with the goal of them choosing you as an option.
The first option is for them to do it themselves. You simply explain to them that they could do it themselves, but they’ll need time, knowledge, resources, etc.
The second one is working with an agency, corporation, a big company, a famous professional like a lawyer, etc. Tell them that something like that would work too, but they would wait for weeks just to get a response.
The third option is you. Tell them why should they choose you and it’s done.
You will surprised how well this actually works.
Humans do it unconsciously.
If you give them options, 99% of the time, they won’t think about not picking any, because they are not obligated to do so, but they still do.
It’s just how the human brain works.
Let me end with an example.
When you’re struggling to get more clients, you’re faced with 3 options.
1. Learning marketing yourself. Surely it is a great skill, but it would take you years of learning, trying, failing, and learning from mistakes in order to get to just an okay level.
2. You can work with some marketing agency that will pay some Indian guy $5 to do the job for you but only after they respond to your email in a month or two.
And you have 3. option. Working with someone is doing marketing 24/7. Someone who experienced all sorts of ads, made all sorts of ads, and is literally paying the rent because he’s making good ads for others. A wizard. Marketing wizard. Gandalf, but instead of stuff, he has Instagram and Facebook.
That someone is me, so if you’re interested in getting more clients, click the link below to book a call with me and we can discuss it further.