A formula for ads you can always use
A formula for ads you can always use
Making an ad can be a real bother, especially if you haven’t done it before.
There are many resources, many ads out there, people talking about them, and all kinds of stuff.
Of course, the best thing is to either dedicate a few years to learning about that or work with someone who knows. But…
There is this formula you can use today if you want to start using ads as soon as possible.
I will show you the structure, and how to come up with the actual text.
If you’re making an ad with only image(s), just put this text in.
And if you’re making a video ad, this would be your script.
Let’s get into it.
1. A question regarding their need/problem.
2. Agitating and amplifying it.
3. Telling them that you can solve it.
4. Call-to-action.
Let me give you examples so you can understand it better.
Example 1:
1. Does your back hurt?
2. /
3. We are a chiropractor clinic in New York, and we can help you with our new (some chiropractic technique).
4. Fill out the form and we’ll call you to schedule an appointment.
Example 2:
1. Are you looking for more clients?
2. Getting more clients can be hard these days with so many people having advertising.
It’s really hard to make yourself stand out.
3. We are a marketing agency that helps local businesses get more clients, stand out, and get their marketing in order.
4. Fill out the form and we’ll get back to you.
Let’s break them down.
For the first part, you know it.
Your clients come to you because of that thing.
They want their roof cleaned, they want to lose weight, whatever it is, you know it.
Second part can be skipped, like in first example, if it’s obvious.
It’s obvious that pain in your back is bad.
In the marketing agency case, you don’t really know what’s the problem, so you show them and amplify it at the same time.
The third part is really easy.
Just tell them who you are, and what you do, and try to sound unique.
The last part is just giving them a specific, easy-to-do way of getting in contact with you.
You can implement it immediately.
If you want some help with it, just click the link below to book a call with me and we can talk about it.