4 Ideas For Making A Perfect Promo Offer - Part 5
4 Ideas For Making A Perfect Promo Offer - Part 5
1. Limited-time offers
Limited-time offers are a great way to create urgency for customers to buy your products.
These offers may be good for products that are time-sensitive or have a connection with a world event.
For example, you could create a limited-time discount promotion at the beginning of December to encourage customers to buy a new holiday-themed sweatshirt.
2. Customized products
You can also offer a sale on customized products as part of a marketing strategy.
For example, if your company sells office supplies, you could host a limited-time promotion in which you offer to customize orders of notebook and pen sets at a lower rate than normal.
This can encourage customers to spend more money to get the customization while still feeling like they're getting a good deal because it's cheaper than normal.
3. Loyalty Program Reward
This is one of the cost-effective methods because you’re not offering an immediate cash discount.
Instead, you’re offering reward points that customers can (typically) redeem at your store only.
During certain occasions, you can create reward multiplier events.
For example, if a customer gets 10 points per $1 spent on regular days, during this event, you can offer customers 2x (20) points or 3x (30) points.
4. Clearance Sale
If you’re selling items that are at risk of getting outdated, running a clearance sale is a smart way to clear such inventory.
Also, products that have excess inventory can be put on a clearance sale with an attractive discount offer.
Papu Design is an excellent example showcasing how a brand should create a clearance sale.
The store page for the clearance collection starts with a nice banner image providing details about the sale and its offer.
Also, the brand makes it a point to let customers know that they’re offering “high-quality women's clothing” at a discounted rate.
Small details like these are important to assure customers of your brand’s quality standards.
Talk soon,
Aleksa
P.S. We help businesses get more clients through advertising and organizing marketing.
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