3 Easy Tips To Improve Your Facebook ADs Part 8
3 Easy Tips To Improve Your Facebook ADs Part 8
1. Set up auto-optimization rules
Auto-optimization rules can do all the heavy lifting and can save lots of time for you in the long run.
These are automatic rules that adjust the delivery of your ads based on their performance.
These rules make it easier to manage your ad campaign.
Examples of auto-optimization rules include:
- Automatically turning off your ad when your CPC is too high
- Adjusting your budget based on the performance in real-time
- Increasing your budget when your impressions hit a certain threshold
Just remember, auto-optimization rules don't replace the need for monitoring ad performance and making adjustments manually, but rather they could act as a helpful aid to improve efficiency.
So it’s still important to keep an eye on the performance of your ad and make changes as needed to achieve your optimization objective.
2. Add a CTA button to increase conversions
Adding a call-to-action button to your Facebook ads is important because it helps to increase conversions by guiding users to take a specific action, such as making a purchase, signing up for a newsletter, or visiting a website.
By including a CTA button, you make it clear to the user what you want them to do next and help create a sense of urgency.
This can help to increase the chances of them taking the desired action.
3. Video over image
A video ad works better than an image ad every single time.
People are wired to movement.
It attracts attention and it keeps it.
Make a video and move while you're talking.
Of course, if you don't have a decent copy, you put 9/11 on the video and people wouldn't care.
Don't be autistic, be a professional.
Talk soon,
Aleksa
P.S. We help businesses get more clients through advertising and organizing marketing.
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