3 Easy Tips To Improve Your Facebook ADs Part 3
3 Easy Tips To Improve Your Facebook ADs Part 3
1. Expand your interests
Don’t just upload your email list and hope for a miracle.
To improve your targeting you need to expand the interests of your audience.
There are a ton of different interests you could try including:
- Magazines they may read (including trade publications)
- Favorite personalities or influencers they follow
- Professional tools or equipment they may use
- TV shows they might watch
- Podcasts they might listen to
- Favorite brands
- Job positions
- Hobbies
Also, think about the websites that your ideal target audience might be visiting and the competitors they may be into.
2. Target competitors’ audiences
Targeting your competitors' target audience is a way to reach people who are already interested in similar products or services.
Keep in mind that while targeting your competitors' audience can be an effective way to reach new ideal customers, you should also focus on building your own audience and promoting your own unique value proposition.
Also, keep it positive. Facebook's advertising policies forbid discriminatory practices or targeting ads toward users or companies with negative intent.
3. Use automation
Let automation do all the heavy lifting!
Set up a system that can automatically adjust your ad spend and targeting based on your campaign performance.
This can help you maximize your return on investment and achieve your advertising goals more efficiently.
Here are a few strategies you can use to automate your ads:
Talk soon,
Aleksa
P.S. We help businesses get more clients through advertising and organizing marketing.
If that’s something of interest to you, just click the link below to book a call with me and we can talk about it.